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Today, QSR is taking that commitment a step further with the launch of a new section dedicated to charitable giving on its award-winning web site. The section is located at www.qsrmagazine.com/articles/by_topic/charitable_giving/.
Dave Thomas, founder of Wendy’s International, told readers in the very first issue of QSR magazine in September 1997 that "Profit is not a dirty word." But Thomas also worked tirelessly for the many charitable causes that touched his life. His story and others like it inspired the QSR magazine staff to create the new section that highlights the charitable acts of the foodservice community.
"Because quick-serve plays such a large role in the lives of most Americans, happenings in the industry often make their way into the mainstream press," says Sherri Daye Scott, editor of QSR. "What is rarely highlighted, however, are the positive deeds done by members of the quick-service community. Our new microsite seeks to change that."
QSR's new Charitable Giving section is meant to inspire and motivate foodservice executives, restaurant owners, and all those affiliated with the restaurant industry to get involved in their community.
Among the causes QSR magazine supports is CureSearch Children's Oncology Group, a network of more than 5,000 physicians, nurses, and scientists whose collaboration, research, and care have turned childhood cancer from a virtually incurable disease to one with nearly an 80 percent cure rate.
QSR is actively seeking stories about causes that others in the industry support.