Qu announced its partnership with Franklin Junction, the two-sided marketplace featuring Host Kitchen and Cloud Concepts founded by industry veteran Aziz Hashim to help restaurants increase sales in today’s trying economic times.
Franklin Junction’s platform enables restaurants to expand their delivery footprints through “host” facilities by matching brands with excess kitchen capacity to foodservice brands (“concepts”)—with specifically curated menus—looking to increase production and distribution in untapped geographic areas.
Powering Franklin Junction’s digital marketplace is Qu’s cloud kitchen technology solution, KitchenUP. Franklin Junction and Qu have collaborated to leverage their respective restaurant and technology expertise in launching this first-of-its-kind marketplace, driven by fast, efficient ordering, and omni-channel commerce capabilities.
The KitchenUP platform uses a Qu-1Tablet solution to aggregate digital orders from third-party delivery companies, providing the ability to quickly and easily manage orders through a single interface and send them directly to the kitchen. The marketplace leverages Qu’s 1-Menu platform that includes out-of-the-box unified menu management across brands and channels, with native third-party delivery integrations and multi-brand reporting.
While any cloud kitchen concept can benefit from Qu’s cross-brand platform capabilities, KitchenUP is unique because it enables a single restaurant brand to become a host kitchen to any number of other brands—with each brand’s menus, orders, sales and reports managed and available from a single interface—providing immediate sales and revenue opportunities.
“Our ability to leverage Qu’s native platform and kitchen workflow expertise to quickly build a robust technology solution for our new host kitchen concept made our technology decision very easy,” says Aziz Hashim of Franklin Junction & NRD. “Qu’s direct delivery integrations and multi-brand management capabilities are a perfect match for our needs.”
With Franklin Junction and Qu’s KitchenUP solution, restaurant brands and ghost kitchen operators can now:
Expand delivery footprints to new guests in untapped markets, increasing sales potential
Repurpose unused kitchen capacity to introduce new concepts/menus and recoup revenues
Enable campaigns to drive traffic from third-party to first-party ordering
Manage production of all digital orders from one device, removing existing ‘tablet farms’
Build menus one time, in one place with Qu-1Menu platform
Access holistic multi-brand, multi-channel reporting from one system
“I can’t think of a better concept than Franklin Junction to help restaurant brands survive and thrive during the trying financial times of COVID-19,” said Amir Hudda, CEO of Qu. “We are incredibly excited to partner with Franklin Junction to help promote and power this innovative digital marketplace for brands looking to expand their business without technology strangleholds. Today’s restaurant operators need better digital-only technology solutions and KitchenUP gives them the flexibility to embrace new business models without technology barriers holding them back.”
