Industry News | September 10, 2015

Queso, Music, Fans Celebrated in Moe's Quesopalooza

Moe’s Southwest Grill is known for three things: its Queso, its love of music, and its passionate fans. On September 17, Moe’s will honor that trifecta with its own holiday: Quesopalooza.

To celebrate the day, loyal Moe’s fans will be rewarded with a free 6-ounce cup of Moe’s Famous Queso and complimentary tortilla chips at more than 600 participating locations, no purchase necessary.

To keep the Quesopalooza celebration going, fans are encouraged to share photos and posts to spread the love for Moe’s Famous Queso using the hashtag #FreeQuesoRocks on their favorite social platforms. And to set the party mood, fans can enjoy a carefully curated Quesopalooza playlist, with a combination of songs to listen to while enjoying free Queso.

“Quesopalooza is about bringing together our rock star fans to acknowledge and honor their loyalty and passion for the brand,” says Dominic Losacco, Moe’s vice president of global marketing. “Moe’s Famous Queso is certainly famous for a reason, and we’re stoked to be able to reward loyalty with the mouth-watering liquid gold that brings so many guests into our restaurants each day.”

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.