Inspired by the lobster—known as one of the most loyal creatures in that it partners for life—Quiznos, a leader in premium toasted sandwiches and mobile loyalty programs, will show loyalty members its love by giving them one free Lobster & Seafood sub in February. For two weeks beginning Valentine’s Day, the day for love, all new or current members of Quiznos’ Toasty Points loyalty app program will receive one free, 8-inch Lobster & Seafood Scampi Bake or Lobster & Seafood Classic sub with any purchase at all participating U.S. locations. Quiznos’ lobster subs are part of its lobster and seafood lineup that is available for a limited time through the end of March.
The Quiznos lobster and seafood lineup starts with premium seafood from King & Prince Seafood, a leader in sourcing sustainable seafood from the North Atlantic Ocean. Quiznos offers guests three distinctive options for enjoying quality seafood at reasonable prices:
Lobster & Seafood Scampi Bake: inspired by the traditional Italian scampi dish, this hot and toasted sub features garlic-baked lobster and seafood, melted mozzarella, sautéed mushrooms and onions, and tomatoes and garlic aioli served on Quiznos’ artisan bread with a lemon wedge garnish. Average retail prices: four-inch $5, eight-inch $7 and 12-inch $9.
Lobster & Seafood Classic Sub: for those who crave a more New England-style lobster roll, Quiznos serves its freshly prepared, cool lobster and seafood salad mix with crisp, shredded lettuce on Quiznos’ butter-toasted artisan bread with a lemon wedge garnish. Average retail prices: four-inch $5, eight-inch $7 and 12-inch $9.
Lobster & Seafood Fresh Salad: inspired by West Coast-style seafood salads, Quiznos serves its lobster and seafood salad mix on a bed of crisp salad lettuce blended with fresh tomatoes accented by Quiznos’ signature Ranch dressing and a lemon wedge. Half Seafood Salad for $4 and full Seafood Salad for $7.
“Our customers come first at Quiznos,” says Chris Ruszkowski, Senior Vice President of Marketing. “For years, we have been rolling out our Lobster and Seafood sub as a limited-time-only offering, and our customers demonstrated that they love this sandwich and eagerly anticipate its return to our menu. We want to celebrate their love and our love for these offerings by sharing a free sub with our most loyal customers—those enrolled in our Toasty Points Loyalty program.”
“More consumers, including millennials, are eating seafood at least once a week with lobster being among the most popular,” says Mike Tigani, Director of Marketing for King & Prince Seafood. “We are proud to work with Quiznos to provide premium seafood for their customers to enjoy on their delicious, toasted subs.”
Quiznos fans who download and become new members of Toasty Points at any time will receive a free four-inch sub with any purchase, so combined with the free lobster sub, February is the perfect time to join the program. Toasty Points users earn points through Quiznos purchases, linking the app with Facebook accounts, and referring a friend who downloads the app. Users will also receive additional points for special occasions, such as birthday rewards.
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