Industry News | April 25, 2016

Robeks Taps 'Spa Water' for Summer LTOs

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Premium smoothie and juice franchise Robeks has rolled out two new smoothies that radically reduce calorie counts and sugar content, plus a new upscale bowl, all that deliver on the exceptional, authentic flavor that has made the brand a hit for 20 years.

Through July 10, Robeks customers will be able to order these three new items that are made using Pineapple Ginger Spa Water and Cucumber Mint Spa Water. There are about 100 Robeks locations nationwide.

“Robeks is excited to bring customers light menu items that offer incredible flavor,” says Robeks president David Rawnsley. “Our customers are always asking for new ways to improve their nutrition, and many of them are focused on reducing sugars. That’s one of the reasons our fresh-squeezed vegetable juices have been a hit. The new Spa Water line gives us a way to bring similar low-sugar, low-calorie options to smoothie-lovers.”

The limited-time-only items are:

Apple Ginger Allure: Made with new Pineapple Ginger Spa Water, this refreshing smoothie is made with a fresh Granny Smith apple, handpicked fresh mint leaves, pineapple, banana, a touch of pineapple sherbet, and a squeeze of fresh lime. A medium smoothie has 246 calories, and just half the sugar of a regular smoothie.

Refreshing Cucumber Mint: A balanced combination of new Cucumber Mint Spa Water, raw spinach, fresh cucumber, handpicked fresh mint, pineapple, mango, banana, and a touch of pineapple sherbet. This light and refreshing smoothie has only 229 calories and half the sugar.

Pineapple Ginger Delight: With 9 grams of protein and a complex array of unique ingredients, this smoothie is rich in vitamins C & A, calcium, fiber, potassium, and iron. It is made with Pineapple Ginger Spa Water, a fresh Granny Smith apple, raw ginger, handpicked fresh mint leaves, a squeeze of fresh lime, pineapple, banana, Greek yogurt, and pineapple sherbet, and is topped with crunchy banana chips, shredded coconut, tender Granny Smith apple slices, and tart dried cranberries.

The new menu items follow a longstanding tradition of innovation for Robeks, which helped popularize açaí, smoothie bowls, Greek yogurt smoothies, and more.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

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