As it celebrates its 10th year in business with a grand re-opening on Saturday, October 17, at the Broadlands Village Center location, Robeks will be the first in the metro area to undergo a dramatic, customer-centric renovation of the company’s new ‘Next Generation’ design program’s colorful, comfortable, and upscale environment. “I feel the Next Generation Robeks store design will provide a fresh new look at our store along with an enhanced focus on our fresh juice offerings” says Gary Comi, the owner of the Ashburn, Virginia, franchise.
“When you enter one of these new Robeks shops, one of the first things you see is our gorgeous display of the best fresh fruits and vegetables,” Comi says. Robeks has become a favorite of health conscience adults of all ages, area sports teams, and on-the-go moms and dads. The goal is to help customers maintain healthy daily habits and Robeks wants all of this reflected in our stores.
“Our new ‘Build Your Own Juice’ program is unlike anything else in the industry. Customers can order juices and smoothies from our menu or select their own produce by selecting from our fresh fruits and vegetables in our lobby ad placing them in a special colander. Our staff then weighs the contents and thoroughly washes the produce before whipping up a smoothie or squeezing a fresh, custom-made premium juice.”
“We not only appreciate our customers but know how much they know about fresh produce beverages, the weight and stamina advantages of our product over other options, and, above all, enjoy the experience of being with, and being served by, like-minded individuals who understand the importance of a healthier lifestyle.”
With 200 stores open or in development, Robeks fresh juices and smoothies franchise is a trailblazer in the industry. Menu items feature premium ingredients—naturally ripened fruits and vegetables that retain nutrients, life enzymes, and natural flavor. They are always made fresh-to-order while the customer watches.