Romeo’s Pizza, an award-winning franchise with 46 operating locations is bringing the heat this winter. Adding to their handcrafted menu is a flavor that will definitely warm things up.
Enter Carolina Reaper Cheese. Made with Monterey Jack Cheese, Jalapeno, Habanero and Carolina Reaper Peppers – this topping is sure to bring the heat. The Carolina Reaper pepper was born in a Rock Hill, SC greenhouse and has been recognized as the hottest pepper on the Scoville Scale.
“Consumer tastes are changing. They want more than just hot or mild and want to pair heat with sweet. With Romeo’s Signature Sweet Sauce – the Carolina Reaper was the perfect addition to meet consumer demand,” says Mike Rao, Romeo’s Pizza Chief Strategy Officer.
Romeos Menu Innovation Team was tasked with finding a cheese that “brings the heat” while at the same time pairing well with our sweet sauce. During our testing phase, Carolina Reaper cheese dominated the competition and fired up the palates of our Menu Innovation Team. Carolina Reaper can be added to any Romeos Pizza as well as other products such as our Cheesy Breadsticks.
“Romeos delivers sweet smiles one slice at a time” and now by adding Reaper cheese, you may need a glass of milk to cool that smile down. Our Menu Innovation Team will continue to develop & launch new tasty creations with Carolina Reaper cheese throughout the year to help celebrate the brand’s 20th anniversary. Look for a few special announcements in the coming months,” adds Rao.
Romeo’s Pizza plans to launch 60 franchise locations by the end of 2021, with the goal of reaching 250 total locations in the next five years.