Roy Rogers Restaurants officially announced Florence, Kentucky, as the second location of a 10-unit deal. This news comes after the brand’s heralded return to the Ohio Valley debuted last February in Cleves, OH, yielding one of the restaurant's most successful openings in its 55 years.
With an anticipated opening date of December 2023, the new franchise will be located along the busy I-71/I-75 corridor at 7911 Hwy 42, Florence, KY. This will be Kentucky’s first location, one of two stores in development in Northern Kentucky.
"We want to bring Roys back to Northern Kentucky and Florence is the home of our long-time, very popular Skyline restaurant," says Gary Holland, One Holland Corp. restaurant group CEO and founder. "We scouted this corner several months ago, it’s well positioned, convenient to the retail hub and area businesses. Soon the community will be enjoying Roy's famous burgers, roast beef and fried chicken, and of course, the Fixins Bar."
In 1985, a Roy Rogers Restaurant was positioned in front of the Florence Mall. Now, the brand-new building will occupy the former Fifth Third Bank site at the corner of US Route 42 and Industrial Road. The Florence location will be optimized for drive-thru and feature a relaxing outdoor patio dining area for guests.
"We are excited to announce the second location while still celebrating the ongoing success of the Cleves opening just a few months ago," shares Jim Plamondon, Co-President of Roy Rogers Franchise Company. "The One Holland team have been fantastic partners as we expand this iconic brand in the Cincinnati Tri-State area. We look forward to welcoming the Florence community into our Roy Rogers family later this year."
Roy Rogers plans to bring the additional locations over the next six years to Hamilton, Butler and Clermont counties in Southwest Ohio; Boone, Kenton, and Campbell counties in Northern Kentucky; and Dearborn County in Southeast Indiana.