Rubio’s Restaurants, the brand known for its coastal cuisine and popularizing the fish taco, is adding swordfish to its seasonal menu this summer. The grilled swordfish topped with Peruvian Aji Salsa will be available as a Two Taco Plate and a Bowl at participating locations beginning July 5. Guests can enjoy an endless summer of unique and delicious tacos because Rubio’s is also introducing the Baja Trio featuring two additional new tacos and an original favorite: Mango Shrimp Taco, Chicken and Fire-Roasted Corn Taco and Rubio’s famed Fish Taco Especial.

Rubio’s grilled swordfish features wild, hand-line caught swordfish grilled to perfection and topped with Peruvian Aji Chile Salsa—a blend of Aji peppers, shallots, cilantro, garlic and lime juice. The Two Taco Plate includes fresh Hass avocado slices, crisp cabbage, cilantro and onion, and Rubio’s signature white sauce on a new blue corn tortilla made with organic blue corn. In the bowl, the grilled swordfish with Peruvian Aji Chile Salsa is placed atop citrus rice and romaine lettuce with black beans, creamy avocado slices, red chiles, and drizzled with chipotle sauce.

“We continuously develop recipes with a variety of fish because we want to give our guests the opportunity to experience seafood in new, exciting ways,” says Ralph Rubio, co-founder of Rubio’s Coastal Grill. “Swordfish pairs well with our chef-crafted Aji Chile Salsa inspired by the flavors of Peru. The aji chile is a Peruvian staple, similar to what the jalapeno is to Mexico, and we are excited to offer this unique flavor for our guests to enjoy all summer long.”

In addition to the Peruvian Aji Swordfish and Baja Trio dishes, Rubio’s is celebrating its famed Original Fish Taco all summer long. Every Friday through August, guests can enjoy Rubio’s Original Fish Taco Two Taco Plate for just $6 and any beer for $2. Talk about TGIFF (Thank Goodness It’s Fish Friday).

As part of the company’s “Made With a Mission” commitment – to serve coastal food that not only tastes great, but that its guests can feel great about eating – Rubio’s is also introducing a new grilled veggies blend with cauliflower, poblano peppers, red bell peppers, fire-roasted corn and red onion marinated in garlic, lemon and sea salt. The new veggies blend will be available in Rubio’s Balsamic & Grilled Veggie Salad.

 

Menu Innovations, News, Rubio's