California-based Baja Fresh Mexican Grill announced today it has begun a local radio campaign on KIIS FM in Los Angeles. The host of the KIIS FM morning show, Ryan Seacrest, will voice the commercials during a 26-week radio campaign that features daily live announcements about the best that Baja Fresh has to offer.
“KIIS FM and Ryan were a perfect fit for Baja Fresh,” said James Walker, President of Baja Fresh. “The popularity of KIIS FM and Ryan’s morning show touches so many different audiences making them the perfect fit to help spread the word about the wonderful products we serve at all of our locations.”
