Saladworks announced today it has signed an agreement with a multiunit developer for three locations in Boston. This will be the first foray for the quick casual restaurant leader in the region. Terms of the agreement were not disclosed.
“We view Boston as a very attractive market for growth and are excited to rollout our stores in the city’s top areas including the Financial District, Cambridge and Back Bay,” says John Scardapane, founder and CEO of Saladworks. “We look forward to bringing our popular concept featuring fanatically fresh salads and other top offerings to Boston consumers.” In addition to salads, the company offers Panini’s, soups and wraps featuring top-selling recipes developed by Scardapane.
To introduce the quick-casual salad concept, Scardapane launched the original Saladworks in Southern New Jersey in 1986, where it became the top money earner at the food court, and remains the top earner today. Scardapane began franchising the company in 1992. Currently, the company has 91 locations in seven states and Washington, DC, with over $60 million in sales in 2007.
Arpitkumar Trivedi, head of the Boston development group says, “We thoroughly researched various franchise opportunities and decided Saladworks is the very best option because of its strong concept, ongoing franchise support, and most importantly, its delicious food.” Trivedi, along with developers, Kruti Dalsania, Manoj Patel, and Veerat Kalaria are currently evaluating locations for the two stores slated to open in 2008 and one store in 2009.
In February 2008, Vernon W. Hill II, founder of Commerce Bancorp completed a major investment in Saladworks and joined the company as chairman of its executive committee.
Earlier this year, Saladworks signed an agreement with renowned franchise expert Ken Gordon for thirty stores in Florida. Gordon’s proven track record in franchising began in 1979, when he joined the non-franchised Mail Boxes Etc., which became The UPS store, and helped grow the “post office alternative” from just one unit to one of the most recognizable business brands in the nation.
