Industry News | January 29, 2015

Saladworks Plans for 2015 to be Year of the Salad

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Saladworks announced major growth accomplishments in 2014, setting up 2015 to be the Year of the Salad.

Saladworks, opened 15 new restaurants in 2014 and expanded to new markets including Morgantown, W.Va., Virginia Beach, Va., Greensboro, N.C., Seattle, Rochester, N.Y., Grand Rapids, Mich., Bowling Green, Ky., and Franklin, Tenn. To continue its successes in international expansion, Saladworks opened four new locations in Singapore, Dubai, UAE, and Canada. The company also brought on new franchisees representing future locations in both new and existing markets such as Rehoboth Beach, Del., Irving, Texas, Scranton, Pa., and Kuwait.

Additionally, Saladworks upheld its limited-time-only seasonal salad tradition with a spring and fall selection. The SpringFit Salad debuted in the spring, and the Farm Fresh Salad in the fall.

In 2015, Saladworks expects to open 17 new restaurants both nationally and internationally. The first locations in 2015 include openings in Grand Rapids, Mich., Boston, Mass., Doha, Qatar, and Richmond, Va.

Saladworks took part in its largest fundraising event to date, being the finish line sponsor for the Susan G. Komen Philadelphia Race for the Cure, taking place on Mother’s Day, 2014 in Philadelphia. Saladworks’ sponsorship was a key element to ensure the success of the massive race, which requires dozens of sponsors at all levels to fund the event. The race has raised an average of $3.2 million to support breast cancer education, awareness, early detection, treatment, and survivor support programs in Komen Philadelphia's service area, as well as research.

“We are very pleased with our growth over the past year and believe our ability to grow in an increasingly competitive market is a testament to the quality of our food, the strength of our brand and the loyalty of our fans,” says chairman and CEO John Scardapane. “We are eager to take advantage of the growing global appetite for our offering and remain committed to delivering delicious food, exceptional customer service, and continuous innovation. We are also focused on building our team of experienced and seasoned franchise partners and believe each of these elements will remain key components to sustaining our brand’s momentum in 2015 and beyond.”

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

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