Saladworks’ same-store sales rose an average of 15 percent in September and October when compared with the same week in 2010.
The company credits the jump in sales to the addition of its pick-two combo meals to its menu, along with its current award-winning TV commercials.
“Combos are a brand-new menu item that was introduced earlier this year,” says John Scardapane, chairman and CEO. “We can absolutely see a correlation between the time the ads began running and an increase in combo meal sales.”
In addition to the Saladworks restaurants being more profitable, there’s been an increase in franchise sales. The company’s franchise sales revenues have grown 169 percent from 2010-2011, year to date.
“Saladworks’ support really sets us apart from other franchise concepts in our industry, and we believe that support starts from day one,” Scardapane says.
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