Houston-based Salata, the fast-growing salad and salad wrap restaurant company, will kick off summer with three new additions to its 50-plus ingredient list: watermelon, mango and blueberry.

Now through June 15, guests can sweeten up their custom salad or salad wrap at any of Salata’s 42 locations in Texas, California, and Illinois.

“We’re always looking to add new fresh and healthy items so our loyal guests can have even more variety when building their perfect salad or salad wrap,” says Salata founder Berge Simonian. “Watermelon, mango, and blueberry add delicious flavors and healthful vitamins and minerals, like watermelon’s lycopene, or the vitamin C and antioxidants in mango and blueberries.”

Salata will highlight the new ingredients with special combinations developed by director of product development David Laborde. These suggested salads will be posted in store and include:

·      A berry-balsamic salad that combines fresh spinach with blueberries, strawberries, cranberries, almonds, Feta, and grilled chicken, topped with Salata’s popular balsamic vinaigrette.

·      A mix of spicy and sweet, starting with Salata’s salad mix topped with mango, pineapple, red onion, green pepper, jalapeno, pumpkin seeds, and grilled chicken, and then finished off with chipotle ranch dressing.

·      A twist on ever-popular Mediterranean flavors, with watermelon, cucumber, radish, Feta, chickpeas, and falafel served over a bed of kale and drizzled with lemon vinaigrette dressing.


“At Salata, we’re all about guests’ choice, while at the same time delivering nutritious ingredients and a great customer experience,” Laborde says. “We’re testing chef-inspired suggestions to help our valued guests add delicious new options to their daily routines.” 

Salata restaurants offer completely customizable salads and salad wraps made with a variety of more than 50 fresh, healthy ingredients. Unlike its competitors, Salata’s salads and wraps are assembled and tossed by staff and then sold for a set price rather than by weight. Freshly prepared soups, fresh-baked breads, and desserts are also available. All locations are gluten-free certified and, in late 2014, vegan proteins were added to the lineup.

Consumer Trends, Fast Casual, Menu Innovations, News, Salata