Industry News | March 27, 2009

Sambazon Defends Acai Berry

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Sambazon, the pioneer and global market leader in acai, with certified organic food and beverage products sold in 10,000 retailers nationwide from Whole Foods to Publix, Kroger, and Safeway, announces factual acai nutrition information in light of current false claims by acai scam campaigns and consumer watchdog organizations alike.

Acai, an Amazon palm berry historically consumed by locals for centuries, is a highly nutritious fruit scientifically found to be rich in powerful antioxidants and healthy omega fats. Sadly, the acai scams today are clearly misleading consumers with outrageous health claims from rapid weight loss to enhanced sexual performance. Sambazon urges consumers to be wary of claims made by online diet scams as well as those made by organizations discrediting the many true benefits of acai--and for those consumers unfortunately caught up in a scam, we encourage them to contact the BBB.

There is an increasing amount of misleading information in circulation comparing packaged products to whole fruit or juice in an inaccurate attempt to discredit the true properties of acai. Years of tests conducted by accredited organizations in Brazil and the U.S. prove that when comparing pure fruit to pure fruit, or pure juice to pure juice, the antioxidant capacity of acai reigns superior to pomegranate, blueberry, blackberry, and most fruits available.

"Acai is one of the few fruits that are rich in heart-healthy omega-9 fats, like the type you would find in olive oil," says David Grotto, RD, author of 101 Foods That Could Save Your Life. "A four-ounce portion of pure acai is only 100 calories, is low in sugar, and contains powerful antioxidants including anthocyanins, which may help fight inflammation."

Over the course of eight years, as part of their quality assurance standard operating procedures, Sambazon has spent over $500,000 dollars routinely testing the acai processed at their proprietary facility in the Brazilian Amazon to ensure that they continually are delivering the most nutritionally potent and highest quality acai available.

"Our acai products are packed with powerful antioxidants along with healthy fats--claims that have been validated through years of scientific data," saqys Ryan Black, CEO, Sambazon. "It's a shame that the extravagant and unfounded claims made by illegal scam businesses are undermining the public's understanding of the true benefits of the fruit."

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