Juice It Up!, one of the nation’s leading raw juice bar and hand-crafted smoothie chains, announced same-store sales were up 9 percent over the previous year’s third quarter and its average unit volume (AUV) was up 6 percent over last year. This marks the third consecutive growth quarter with the latest financials resulting in sales and AUV increases of nine and five percent over 2015.
Juice It Up! attributes its successful quarter to its high-performing Tasty Treat Kids Combo product launch and strong catering sales, which boosted new customer counts while significantly driving loyalty and repeat visits. Also contributing to Juice It Up!’s strong financial performance are the four new franchised locations that opened this year, bringing the chain-wide total to 85 units. Juice It Up! is continuing its pursuit of steady expansion across the nation and is on track to add at least another five stores, currently in various stages of development, by year-end.
“Juice It Up! is solidifying its position as a leader and the people’s choice in the booming raw juice and smoothie segment, proven by continuing to outperform competitors in chain-wide sales and despite the industry decline overall,” says Frank Easterbrook, Juice It Up! president and CEO. “Listening to our guests and franchisees has fueled our success for the past two decades, and we’re looking forward to a solid fourth quarter with the introduction of a special-edition fall smoothie that we know will be a big hit.”
All Juice It Up! products are designed to not only be delicious, but also meet the functional and nutritional wants and needs of guests at every level of health. Menu items include fresh-squeezed functional raw juices, blended-to-order real fruit and veggie smoothies, and nutrient-rich bowls loaded with superfruits Açaí and Pitaya. With Juice It Up!’s Smoothie Bowls, guests can transform their favorite classic and veggie smoothie into a nourishing meal replacement, topped with fresh bananas, granola and a drizzle of honey. To supercharge any bowl or smoothie, guests can ask to “Make it Green” by blending in raw kale and spinach to add an extra dose of fiber, vitamins and minerals.
With an operations-focused culture, Juice It Up! continues to attract highly-qualified new and existing franchise operators to grow with the brand. Ideal franchisees possess an entrepreneurial spirit, a creative local store marketing mindset, and are passionate about living a healthy lifestyle.
