This holiday season, The Krystal Company, known for its small square burgers, is spreading cheer by spreading the word about its own favorite holiday recipe for Thanksgiving stuffing. The once-secret recipe will be printed on limited-edition steamer pack boxes. In conjunction with the rollout of the recipe, the brand is partnering with Big Easy Foods, a producer of the TurDucHen holiday treat, to promote a new holiday favorite—the TurKRucHen: a turkey stuffed with a duck, stuffed with a hen, stuffed with Krystal stuffing.
“We wanted to share our recipe so that our guests would have a way to incorporate their favorite Krystal flavors into their family celebrations,” says Stan Dorsey, vice president of research and development for the Krystal Company. “Krystal stuffing is a way to start a great new holiday tradition with all generations of Krystal Lovers.”
Guests must purchase one steamer pack of 24 Krystals in order to make the recipe, which serves between 10 and 15 people, so the cook gets an extra treat. Only 20 of the square burgers are needed for one batch of stuffing, so there are four extra Krystals for the hostess or host to enjoy for lunch or dinner.
The TurDucHen is a Southern tradition, like the Krystal Company’s small square burgers, which is why the brand says it was a natural partnership for the holidays. The invention of the “bird inside a bird inside a bird” is attributed to Creole Chef Paul Prudhomme. While the process for stuffing a turkey or a TurDucHen is the same, the taste is totally different.
“The mouthwatering taste of the Krystal recipe really compliments our TurDucHens,” says Larry Avery, president of Big Easy Foods, the online distributor for TurDucHens. “We are pleased our loyal guests have yet another way to serve our great tasting product throughout the holidays and we are pleased to share a coupon towards a Krystal Steamer Pack with all of our direct mail orders from now until Christmas week.”
Instructional videos to walk chefs through preparation of Krystal’s secret stuffing and of the TurKRucHen are posted on the brand’s YouTube channel. The brand has also created a Krystal Stuffing Hotline to help answer frazzled cooks’ questions about the special stuffing.
The stuffing recipe will be printed on 100,000 steamer pack boxes, and will be available in restaurants from November 17 through the end of the year. Guests are encouraged to call their local Krystal to ensure availability.
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