To honor Hollywood’s biggest night on Sunday, March 10, Shake Shack is announcing a nationwide deal for guests who love stars just as much as they love their burgers and fries.
Shake Shack has guessed how long Sunday night’s awards show will last, since it’s had a history of unpredictability. If the show goes over or under 3 hours and 31 minutes, Shack fans across the country will receive a free Chicken Shack sandwich OR SmokeShack burger.
Following the show on 3/10, and starting Monday 3/11 through 3/18, any guest who places a $10 order at a Shake Shack kiosk, on shakeshack.com or the Shack App can score a FREE sandwich or burger using the code BIGWINS at checkout.
If the awards show goes over 3 hours and 31 minutes, the Chicken Shack will be free, but if the show is under 3 hours and 31 minutes, the SmokeShack will be the free sandwich at checkout through 3/18.
Fans in LA can even join the stars at the West Hollywood Shack, which will be getting a full glam makeover inclusive of a red carpet, big bright lights and many surprise and delight moments.
To celebrate the nominated stars, Shake Shack is offering FREE ShackBurgers to nominees credited in all categories – available at the West Hollywood Shack on Sunday 3/10 with proof of ID.
The show runtime prediction was calculated in collaboration with marketing agency Known, whose custom modeling incorporated both recency-weighted time series and “show-component” (e.g., host, presentations, performances, ads, etc.) analysis to predict length based on publicly available data.
