Industry News | January 15, 2016

Shake Shack's Chicken Sandwich Now Nationwide

image used with permission.

Bird’s the word. The Chick’n Shack ($6.29), Shake Shack’s debut chicken sandwich, landed on all U.S. Shake Shack menus on January 14 (except for New York City’s Theater District Shack, JFK Airport Shacks, and stadium Shacks; the Theater District Shack will start serving up the Chick’n Shack shortly thereafter). The Chick’n Shack is a crispy 100 percent all-natural and antibiotic-free chicken breast with lettuce, pickles, and buttermilk herb mayo. This new menu item made its first appearance at the Brooklyn Shacks last summer.

The inspiration behind the Chick’n Shack lies in Shake Shack’s heritage as a modern “roadside” burger stand. “The introduction of chicken marks a new era for Shake Shack, staying true to our core menu while continuing to innovate new items our guests have asked for,” says Shake Shack CEO 
Randy Garutti. The Chick’n Shack also furthers Shake Shack’s commitment to serve fresh, simple, high-quality food at a great value through the mission to “Stand For Something Good.”

“The Chick’n Shack embodies our modern approach to fine-casual American cooking,” says Shake Shack culinary director 
Mark Rosati. “It’s about providing a simple, pleasurable, uncomplicated experience, but with high-quality, responsibly sourced ingredients. It wasn’t until we found the chicken sandwich to be as flavorful as our ShackBurger that we knew we’d crafted something special that had earned its place on the menu. Since we introduced the Chick’n Shack in Brooklyn, guests have been asking us to bring it to all Shacks, and we couldn’t be more excited to finally do so.”

The Chick’n Shack, Shake Shack’s modern twist on a classic, is crafted from a cage-free chicken breast—no hormones or antibiotics ever—slow-cooked in a creamy buttermilk marinade, hand-dipped into Shack-made batter, dredged through seasoned flour, and crisp-fried. The Chick’n Shack is topped with pickles, crisp shredded lettuce and a tangy Shack-made buttermilk herb mayo made with chives, parsley and thyme. The Chick’n Shack is served on a potato roll, the same non-GMO bun that has cradled the classic ShackBurger since Shake Shack’s inception. Want some heat with your crispy chicken? Louisiana hot sauce will also be newly available at the Shack for heat seekers to up the spice factor on their Chick’n Shack.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

Add new comment