Industry News | February 2, 2016

Sharky's Invites Guests to 'Eat Wild, Go Red'

image used with permission.

Sharky’s Woodfired Mexican Grill has taken its menu to heart in February—American Heart Month—and will donate $1 from every Wild Alaska Salmon “Lite” Burrito purchased during the month to the American Heart Association’s “Go Red For Women Rock the Red LA” fundraising campaign. With heart disease and stroke a leading health threat for all Americans, Sharky’s is committed to raising funds that will help educate consumers about the simple lifestyle changes they can make to dramatically increase heart health, including making healthier eating choices.

Rock the Red, #RockRedLA, is a month-long campaign led by volunteer leaders of Go Red For Women Los Angeles to raise awareness and funds for women's heart health. Companies throughout Los Angeles, including Sharky’s, have made a commitment to the hearts and lives of women in the community. Throughout February, these valued partners will host special events and promotions in support of Go Red For Women, including the local Rock the Red LA campaign.

“Heart disease and stroke cause 1 in 3 deaths among women each year—more than all cancers combined,” says Laura Baker, business development director, American Heart Association Go Red For Women. “The great news is 80 percent of these diseases may be prevented with education and action. We are grateful for local companies like Sharky’s Woodfired Mexican Grill for supporting our efforts to not only raise funds but also much-needed awareness to empower women and their families to take charge of their health.”

Sharky’s Woodfired Mexican Grill is a premium fast-casual restaurant and lifestyle brand with 23 locations in California. The award-winning menu is rooted in innovative, made-to-order Mexican recipes created with natural, organic, or local ingredients.

“At Sharky’s Woodfired Mexican Grill, our mission is to serve Mexican-inspired food that people will feel good about eating,” says Steven Paperno, founder and CEO, Sharky’s Woodfired Mexican Grill. “Our menu offers a wide range of healthier eating options that can help our guests keep on the path to wellness including a healthier heart. We are honored to be able to support the American Heart Association’s Go Red campaign by donating $1 from the purchase of our popular and heart-healthy Wild Alaska Salmon Lite Burritos in February.”

In addition to the heart healthy benefits of wild Alaska salmon, including its concentration of Omega-3 fatty acids, the salmon in Sharky’s Wild Alaska Salmon “Lite” Burrito is Marine Stewardship Council-certified, which is awarded to fisheries that are committed to sustainable fishing practices.

Sharky’s menu also features hand-crafted, flavorful, and high-quality choices, such as burritos filled with organic beans and rice and all-natural, mesquite-grilled chicken or beef; marinated, mesquite-grilled organic tofu tacos; superfood salads with organic greens and quinoa; stone-fired pizzas; and many other hand-crafted, fresh and nutritionally dense choices.

Sharky’s also offers a Get It Naked featuring several lower fat, lower calorie items ideal for those wanting to focus on healthier eating. Sharky’s Power Plates menu items are protein-forward, lower fat menu items that were originally developed for individuals committed to physical fitness programs and quickly became popular menu items for guests across all spectrums looking to improve their dietary habits and lifestyles.

Sharky’s remains committed to sourcing only the best ingredients, including:

  • All-natural chicken breast that contains no added preservatives, hormones, or phosphates.
  • All-natural Angus steak that is antibiotic free with no added hormones.
  • Wild-Caught Alaska salmon, which is MSC-certified and other Wild-Caught fish selections that are sustainable and help maintain healthy oceans.
  • Corn for chips that is GMO-free with chips fried in non-GMO Project-verified Canola oil.
  • Marinated, grilled organic Tofu, which is non-GMO Project-verified and U.S. grown.
  • Organic black and pinto beans that are made without lard.
  • Organic whole-grain brown rice and long grain white rice.
  • Organic baby greens, baby spinach, baby kale, and Romaine lettuce.
  • Organic yams.
  • rBGH-free cheese and sour cream.
News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

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