Sip Fresh, a next-gen specialty beverage retail concept, renowned for its vivid displays of fresh-fruit-based juices, teas, and specialty drinks is riding a flavor wave of growth across the West Coast.

Sip Fresh announced a three-unit agreement in Orange County, California, with respected family business owners, Brittany, Bryson, and Risa Berryman. Offering a variety of refreshing and flavorful Sips, the rapidly growing beverage concept is the perfect complement to this vibrant Southern California locale. The “O.C.” boasts a variety of shopping districts, sports, and cultural attractions that draws a diverse, multi-generational population. The Berrymans and the Sip Fresh team are thrilled to extend a warm welcome to residents and tourists alike and look forward to bringing the first Sip Fresh to Orange County residents. As successful business owners, the Berrymans see Sip Fresh’s turnkey business model as a platform to expand their business portfolio in Southern California.

“We saw what CEO Sharon Arthofer was able to accomplish with several national franchise brands as a multi-unit operator, and we value the firsthand ownership experience she carried over into building Sip Fresh. We think this is a huge opportunity and a fantastic way to expand our business portfolio. It’s really special that we get to be a part of this and do it together,” says Bryson Berryman.

“My brother and I founded and have successfully operated our current business for the last eight years and know the time and thoughtfulness that it takes to optimize a business model. We were impressed by the simple operations, low labor model, experienced management team and high profit potential we can take advantage of as franchisees with Sip Fresh,” adds Brittany Berryman. “We are eager to introduce this delicious, fresh new concept to Orange County and watch as customers delight in a variety of fresh fruit juices and specialty drinks.”

Well-respected business owners and close-knit siblings Brittany and Bryson Berryman have an extensive background in owning, operating and managing a 24/7 dog daycare and boarding business. For nearly a decade, they have successfully led a team of 30 team members that care for over 100 dogs on a daily basis. Their business success has resulted in their ability to establish a strong network and robust reputation in the community. Brittany brings her marketing background and strategic thinking with Bryson’s passion for training, operations and staff development into their role as franchisees of Sip Fresh. The pair’s mom, Risa Berryman, will also be involved in the new business venture and brings her own entrepreneurial and leadership background to her role. From running a family-owned business to holding leadership positions for a variety of philanthropic organizations, she has a unique perspective on how to navigate operations and build a strong network within the community.

“We are ecstatic to bring on the Berryman family to introduce Sip Fresh in Orange County,” says Sharon Arthofer, founder and CEO of Sip Fresh. “The Berryman’s significant achievement in building a business from the ground up has given them the determination and competence to drive their new venture towards success. We value the Berryman’s experience because it’s a testament to how other business owners can take advantage of the turnkey business model that we have executed with Sip Fresh. As we continue to extend our simple operations, solid ROIs coupled with delicious beverages with a playful appeal, we aim to forge similar partnerships as we grow across the Western region and throughout the Sunbelt.”

A nod to the brand’s business model, Sip Fresh was recently listed on QSR magazine’s 2023 “40/40 America’s Hottest Startup Fast Casuals” list which recognizes 40 fast casual brands with fewer than 40 locations that are “on the verge of something big. As the brand continues to grow across the nation, Sip Fresh is looking to leverage its prime market share in high traffic hot spots from California, Arizona, and across the Sunbelt with a strong interest in the southern region.

Emerging Concepts, Fast Casual, Franchising, News, Sip Fresh