Slim Chickens will continue expansion of its 100 percent all natural, fresh chicken and unrivaled flavor in Arkansas, with its newest opening at 1720 N. West Avenue in El Dorado on September 16, 2019.

Dixie Chicken LLC, the franchise owner of the El Dorado Slim Chickens, is now opening its eighth Slim Chickens store in Arkansas and sees the market, which is the is the largest urban population center in its region, as an excellent growth opportunity for the brand.

“We’re looking forward to bringing the Slim Chickens southern hospitality and fresh, delicious chicken to El Dorado. We know that Slim Chickens will be the perfect option for residents in the area and we plan to be a vital part of the community,” says John Luckett, chief operating partner of Dixie Chicken. “The brand’s delicious, 100 percent all-natural chicken and consistent execution is something we’re excited to bring to the people of El Dorado and surrounding communities.” Dixie Chicken is looking to open 15-20 Slim Chickens locations over the next three to five years.

Aside from bringing its famous, delicious fried chicken and southern sides, the new Slim Chickens location in El Dorado will also have a positive economic impact with over 75 new jobs created in the community.

The El Dorado opening is one piece in Slim Chickens’ larger growth story. Since its founding in 2003, the brand has celebrated over 90 openings in 14 states, with an overall goal of opening 600 restaurants by 2025. In Arkansas alone, the brand has already grown tremendously to 18 locations.

“Our freshly made southern dishes and homemade recipes create loyal guests who feel good about the food they’re eating and we’re proud to be able to grow our loyal fan base into the El Dorado market,” says Slim Chickens Chief Operating Officer Sam Rothschild.

By focusing on providing only 100 percent fresh, all-natural chicken tenders, buttermilk marinated, hand-breaded and always cooked fresh-to-order, the brand has committed to providing a “better chicken” experience that can’t be found anywhere else. In addition, a choice of 17 housemade sauces adds exceptional flavor and has earned admiration from both guests and critics. Slim Chickens also offers fresh sandwiches, salads, wraps and its signature chicken and waffles. To offset the savory side of the menu, rotating desserts served in Mason jars are also available.

Slim Chickens has over 90 locations opened.

Emerging Concepts, Fast Casual, News, Slim Chickens