Slim Chickens announced its new restaurant opening in Perran Sands, United Kingdom. Reputable multi-unit operating group Boparan Restaurant Group and their franchise partner Bourne Leisure are spearheading the opening.
The better-chicken brand has opened more than 230 locations across the United States and the United Kingdom. The brand is known and loved for its hand-breaded, cooked-to-order tenders and passionate group of followers within the markets it operates. With more than 1,100 locations in development, the brand’s momentum continues to prove its stronghold in its segment.
“We are looking forward to bringing our inviting atmosphere and quality cooked-to-order chicken tenders to the community of Perran Sands,” said Jackie Lobdell, vice president of franchise development at Slim Chickens. “We are thankful for operating groups like Boparan Restaurant Group and Bourne Leisure for their dedication to sharing our quality recipe with more communities as we continue to expand.”
The brand prides itself on its cooked-to-order fresh food and strong devoted fanbase, also known as “Slimthusiasts.” Slim Chickens has distinguished itself in the “better-chicken” segment by offering high-quality food and 17 house-made dipping sauces, allowing customers to enjoy a different flavor profile with each visit. Its menu is broader than many in the segment, offering chicken tenders, fresh salads, sandwiches, chicken and waffles, chicken wings, and unique side items. Fans also resonate with the southern contemporary look and feel, as well as the open and inviting layout of Slim Chickens restaurants, which speak to the hospitality mindset that anchors the brand.
“As we continue to extend our presence and original quality recipes across the globe, each location we open signifies the success in the service and support systems we have created for Slim Chickens franchisees,” said Sam Rothschild, CMO of Slim Chickens. “We are so thankful for operators like Boparan Restaurant Group and Bourne Leisure who are dedicated to sharing our southern hospitality and cooked-to-order chicken tenders with more members of the community."
Slim Chickens’ franchise opportunity differentiates itself with prime markets available for multi-unit development, a passionate leadership team and world-class franchisee support system. As Slim Chickens expands, it is awarding franchise opportunities to qualified, experienced and passionate multi-unit groups looking to add a dynamic segment to their portfolio.