Slim Chickens announced its new restaurant opening in Lexington, Kentucky located at 2897 Richmond Rd, 40509. Spearheaded by dedicated multi-unit operator, Houchens Food Group, this is the group’s 10th Slims opening.
The better-chicken brand has opened more than 255 locations across the United States and the United Kingdom. The brand is known and loved for its hand-breaded, cooked-to-order tenders and passionate group of followers within the markets it operates. With more than 1,200 locations in development, the brand’s momentum continues to prove its stronghold in its segment.
“Our second location in Lexington is an exciting testament to the community we are building in Kentucky and our strong partnership with Houchens Food Group,” says Jackie Lobdell. “We are thrilled to offer more residents the opportunity to enjoy quality cooked-to-order chicken tenders and a welcoming environment that feels like home. We are thankful for established operators like Houchens and can’t wait to see how our following is further established here.”
The brand prides itself on its cooked-to-order fresh food and strong devoted fanbase, also known as “Slimthusiasts.” Slim Chickens has distinguished itself in the “better-chicken” segment by offering high-quality food and 17 house-made dipping sauces, allowing customers to enjoy a different flavor profile with each visit. Its menu is broader than many in the segment, offering chicken tenders, fresh salads, sandwiches, chicken and waffles, chicken wings, and unique side items. Fans also resonate with the Southern contemporary look and feel, as well as the open and inviting layout of Slim Chickens restaurants, which speak to the hospitality mindset that anchors the brand.
“We are thrilled to expand our southern atmosphere and cooked-to-order chicken tenders with a second location in Lexington. As we continue to extend our presence and original quality recipe across the United States and globally, each location we open signifies the success in the service and support systems we have created for Slim Chickens franchisees,” says Sam Rothschild, COO of Slim Chickens. “We are so thankful for operators like Houchens Food Group who are dedicated to growing our following with more members of the community.”
Slim Chickens’ franchise opportunity differentiates itself with prime markets available for multi-unit development, a passionate leadership team and world-class franchisee support system. As Slim Chickens expands, it is awarding franchise opportunities to qualified, experienced and passionate multi-unit groups looking to add a dynamic segment to their portfolio.
Slim Chickens has experienced a 60% restaurant growth over the last two years, equaling over 255 opened locations today. The brand has also seen reached an impressive $3,864,513*. Over the last five years, Slim Chickens has experienced substantial development growth, with over 1,200 signed agreements in the pipeline. Slim Chickens is targeting several national markets including Ohio, Illinois, Pennsylvania, Virginia, New York, and Massachusetts as well as overseas in the United Kingdom, the European Union, Turkey, and the GCC.
