Industry News | April 25, 2017

Sonic Introduces Custard Concretes for Limited Time

SONIC Drive-In
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Sonic Drive-In introduces new Custard Concretes; ice cream’s smoother, creamier cousin. In one bite, the rich frozen Custard Concretes provide high-quality flavor found only at Sonic.

New to the Sonic mix-in options: Heath Bar candy that guests can enjoy in their creamy Vanilla Custard Concrete. In addition, dessert lovers can choose from delightful flavor combinations like Dark Chocolate with OREO Cookie Pieces, Strawberry made with M&M’S Minis, Peanut Butter with Butterfinger, Banana with Reese’s, and Caramel made with Snickers.

“The addition of Custard Concretes is a creamier way of eating ice cream, pairing a smooth textured frozen treat with classic candy and cookie mix-ins,” says Scott Uehlein, vice president of product innovation and development at Sonic. “We’re giving fans a deliciously new experience to try multiple flavor combinations evolving our frozen menu treats.”

The irresistible new Custard Concretes are only available for a limited time, so don’t miss your chance to experience these delectable dessert offerings at a drive-in near you.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.