Industry News | February 14, 2017

This Summer, Get Married at Taco Bell

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Wedding bells are ringing Taco Bell-style, as the company announced it is celebrating love by giving fans the opportunity to get married at its Las Vegas Cantina flagship restaurant. Cookie-cutter weddings are a thing of the past for millennials, who are putting new, personal spins on old traditions. For couples who love Taco Bell, and each other, tying the knot at Taco Bell is a unique way to spend their big day.

“I love that we are taking Taco Bell all the way to wedding bells,” says Marisa Thalberg, chief marketing officer at Taco Bell Corp. “From sauce packet proposals to couples catering their wedding parties and after parties with Taco Bell, we have known for years that some of our most creative fans have been incorporating Taco Bell into this momentous occasion. Now, through our new flagship restaurant on the Las Vegas Strip, couples can come right in and order a wedding off of our menu. In a town known for pulling out all of the stops, we think this will be the most craveable matrimonial experience to ever hit Vegas."

Beginning in summer 2017, visitors to Taco Bell’s Las Vegas Cantina flagship can tie the knot Taco Bell-style with a ceremony in the restaurant’s wedding chapel. While Taco Bell has always been a place for couples to share great memories, now they will create the best memory of all as they cement their relationship, and their love for Taco Bell. For now and forever.

Couples will be able to order the Wedding Package off the menu, which includes a Taco Bell garter, bow tie, Sauce Packet wedding bouquet, “Just Married” t-shirts, Taco Bell champagne flutes and a Cinnabon Delights Wedding Cake. And because it’s a Taco Bell Wedding, couples will get to enjoy a Taco 12 Pack for their first meal as newlyweds. The package will ring in at $600 and will include a full ceremony and officiant. Wedding coordination and officiant services are planned to be provided through a partnership between Taco Bell and Flora Pop, which specializes in unique pop-up weddings and elopements.

Before weddings open to the public in summer 2017, Taco Bell is inviting couples nationwide to enter Taco Bell’s Love and Tacos Contest and Happily Ever Crashers Sweepstakes to win an all-expense paid trip to Las Vegas to be the first couple to get married at the Las Vegas Cantina flagship restaurant. The lucky winning couple will receive travel and accommodations at Planet Hollywood, courtesy of Caesar’s, and the wedding of their dreams at Taco Bell’s flagship in the wedding capital of the world.

Taco Bell’s Love and Tacos Contest and Happily Ever Crashers Sweepstakes opens on February 14 and closes on February 26. Couples can enter to win by sharing a photo or 30-second video of themselves and sharing their Taco Bell love story on Twitter or Instagram using the hashtag #LoveAndTacosContest. Once the contest is closed to entries, voting will begin for America’s favorite couple, and the lucky winners will be announced on March 16. In a uniquely-Taco Bell twist, fans that vote for their favorite couple will be entered to win the chance to be a guest at the winning couple’s wedding. Flights and spending money will be provided for the winner and a plus one.

As the saying goes, “first comes love, then comes marriage.” Whether your first love was a Cheesy Gordita Crunch or your life partner, for fans who want to take their relationship to the next level a Taco Bell wedding in Las Vegas is now a legitimate option to “taco ‘bout.”

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.