Industry News | October 20, 2016

Survey: Mac & Cheese More Popular Than Hillary and Trump

In times of unsettled uncertainty, nothing brings greater comfort than our great nation’s favorite comfort foods. In a new nationwide survey from Noodles & Company, Americans overwhelmingly agreed (85 percent)—regardless of political party affiliation—that curling up with a bowl of their favorite comfort food, macaroni and cheese, brings them a greater sense of security this election season than Hillary Clinton or Donald Trump becoming the next President of the United States. Hearing the voice of the people, Noodles & Company announced the limited-time return of three of its most popular mac and cheese dishes from its globally inspired World Kitchen, Buffalo Chicken Mac & Cheese, Bacon Mac & Cheeseburger, and BBQ Pork Mac & Cheese.

In addition to mac and cheese winning bipartisan approval, the survey also found that nearly half of Americans (45 percent) say they’ll “dine with her” and would rather share a bowl of mac and cheese with Hillary Clinton than any other presidential candidate this year. And, while traditional mac and cheese reigns supreme, 22 million Americans favor a spicier variety, such as with hot sauce, with 17 million claiming that a more savory addition, such as beef, wins their vote.

The returning favorites feature a grown up twist on the company’s signature Wisconsin Mac & Cheese. Noodles & Company invites all Americans to hop off the fence and into a chair at their nearest restaurant and try:

Buffalo Chicken Mac & Cheese: This spicy take on Noodles & Company’s signature dish starts with Wisconsin Mac & Cheese, then adds parmesan chicken, Frank’s RedHot Buffalo Wings Sauce, parmesan cheese and green onions.

Bacon Mac & Cheeseburger: A savory spin on the classic, this standout dish includes crumbled, oven-roasted meatballs; crispy, naturally raised bacon; Roma tomatoes and green onions.

BBQ Pork Mac & Cheese: Creamy, traditional mac gets a smoky-sweet takeover complements of tender, slow-braised, naturally-raised pork; crispy jalapeños and a sweet, tangy barbecue sauce.

“The people have spoken—all 216 million Americans who consider mac and cheese their most beloved comfort food—and we hear them, loud and clear,” says Jonathan Tress, vice president of marketing for Noodles & Company. “That’s why Noodles & Company is giving our guests from sea to shining sea exactly what they want this fall with the return of their all-time favorite mac and cheese dishes of election cycles past. There’s been a lot of talk about this being the year of the ‘change’ candidate, but when it comes to mac and cheese, there’s no changing a winning recipe; our three returning dishes are all grown up and sure to provide delicious comfort to all.”

Noodles & Company is looking to further unite this great country over its love for the ultimate comfort food by inviting voters of all ages to cast their ballot for America’s favorite mac and cheese online. Those who vote in the second most hotly contested showdown of the year will be rewarded with a buy-one-get-one-free coupon good for any of the globally-inspired offerings at Noodles & Company on their next visit between now and November 16.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

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