Swig announced the appointment of Chase Wardrop as president. In this position, Wardrop will oversee all company operations and the management team of Swig. He will be responsible for expanding the brand’s footprint into new geographies while maintaining the unmatched customer service, speed and innovative products the brand is known for.
Wardrop has been instrumental in Swig’s rapid growth, and the expanding specialty soda culture as a whole. Today, under his leadership and teamwork with partners Dylan Roeder (VP Marketing and Innovation) and Nicole Tanner (Founder of Swig), they have grown sales to more than $30M annually with 18 stores planned in 2021 and expansion into two new states. This will bring the Swig brand to 47 units in more than 6 regional markets throughout the Western United States.
“We’re thrilled to have Chase at the helm of our growing team and beloved Swig brand,” says Savory CEO, Shauna Smith. “Drawing on his deep experience and passion, Chase will lead Swig into its next phase of growth as we bring the brand’s infectious popularity to even more people and geographies in 2021 and beyond.”
Wardrop is a graduate of Brigham Young University. After graduating in 2015, with longtime friend and co-founder Dylan Roeder, he co-founded The Soda Shop in his hometown of Gilbert, Arizona. The Soda Shop became a widely popular brand locally and grew to two stores in less than a year. Wardrop and Roeder then sold a majority stake of The Soda Shop to Savory in early 2017, after which it merged with the original soda brand, Swig. During this transaction, Wardrop became the vice-president of operations for Swig, under the direction of Savory, a Mercato Partners food and beverage focused fund.
“Swig is an incredible brand with the best team possible and I couldn’t be happier to continue its hypergrowth into the future,” adds Wardrop. “Working with so many incredible people that I respect and enjoy makes it possible to accomplish the monumental goals we have for the brand. We’re a team that never settles and will continue to evolve and improve.”
“Despite the challenges 2020 presented, the brand flourished under Chase’s leadership as we were able to open nine new units, bringing the magic of Swig to new communities in Utah and Arizona,” says Nicole Tanner, founder of Swig. “I have every confidence that Chase will continue the legacy of Swig and grow it to new, unimaginable heights.”