Taco John's Adds New Bigger. Bolder. Better. Queso Blanco

    Industry News | February 2, 2021
    Taco John's queso blanco.
    Taco John's
    Taco John’s Queso Blanco is only available until March 15.

    Taco John’s has an all-new bigger. bolder. and cheesier. premium side item that fans can devour without even having to leave their cars.

    It comes in the form of a rich creamy indulgent cheese sauce with a pleasant jalapeño kick. A bold queso with the perfect amount of spice, this cheesy gift from above is otherwise known as Taco John’s Queso Blanco.

    Guests can enjoy the popular quick-service restaurant’s exclusive, superior queso in the drive-thru. Yep, it’s finally possible to order a high-quality queso in the comfort of your vehicle. And to top it off, you can choose how to try it from an entire Queso Blanco Creations lineup, including a Queso Chicken Boss Burrito, Queso Loaded Nachos with chicken or steak, or get it as an a la carte side.

    To kick off the debut, now through February 7 at participating locations, Taco John’s is celebrating by offering one FREE side of Queso Blanco and chips to anyone who downloads the Taco John’s App! Guests who already have the App will see the coupon in their Offers tab on the morning of the launch.

    But that’s not all. Now that Queso Blanco is out, it’s time to put it to the test. Taco John’s is encouraging guests to join the Cheezy Challenge. All you have to do is compare Queso Blanco to that expensive burrito chain and share your thoughts on social media with the hashtag #CheezyChallenge.

     

    “At Taco John’s, we’re always looking for opportunities to elevate the guest experience,” says Taco John’s Chief Marketing Officer Barry Westrum. “We’re a leading quick-service brand because we create delicious, high-quality items that fans can conveniently order at a great value. Where else can you get a premium queso of this quality in the drive-thru? Nowhere, that’s where. To bask in all of Queso Blanco’s cheesy glory, we’re celebrating by offering free servings and calling on guests to tell us what they think. We have a good feeling they’ll love ours more than some of those fast casual chains’ quesos!”

    Taco John’s Queso Blanco is only available until March 15.

    News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.