Taco John's Rolls Out Taco Tuesday Special in Response to Taco Bell

    Industry News | May 16, 2023
    Taco John's graphic about its ownership of the Taco Tuesday trademark.
    Taco John's
    The deal runs through May 31.

    Taco John’s has proudly owned the Taco Tuesday trademark since 1989. In celebration of this non-anniversary, beginning today – conveniently, Taco Tuesday – Taco John’s is rolling out a special Taco Tuesday deal – $2 for 2 Tacos (crispy or softshell). Every day, all day, May 16 - May 31, through the Taco John’s Mobile App, for Bigger Bolder Rewards Members.

    Because at Taco John’s, Every Day is Taco Tuesday!

    “I’d like to thank our worthy competitors at Taco Bell for reminding everyone that Taco Tuesday is best celebrated at Taco John’s,” says Taco John’s CEO Jim Creel. “We love celebrating Taco Tuesday with taco lovers everywhere, and we even want to offer a special invitation to fans of Taco Bell to liberate themselves by coming by to see how flavorful and bold tacos can be at Taco John’s all month long.”

    As for Taco Bell’s lawsuit, Creel adds “No más, por favor!”

    At Taco John’s, each crispy shell is cooked fresh in-house every day, then filled with its signature 100% American beef, mild sauce, fresh lettuce and cheddar cheese. Five classic ingredients. Always awesome. And when you want all the flavor of a classic taco without the crunch, softshell tacos offer all the same delicious ingredients wrapped lovingly in a soft, warm flour tortilla.  

    “When it comes right down to it, we’re lovers, not fighters, at Taco John’s,” continues Creel. “But when a big, bad bully threatens to take away the mark our forefathers originated so many decades ago, well, that just rings hollow to us. If ‘living más’ means filling the pockets of Taco Bell’s army of lawyers, we’re not interested.” 

    More fine print, for the litigious people out there (you know who you are): $2 for 2 Regular Crispy or Softshell Tacos available every day of the week – including Taco Tuesday, Taco Wednesday, Taco Thursday, Taco Friday, Taco Saturday, Taco Sunday and Taco Monday – from May 16-31, 2023. Must purchase through the Taco John’s Mobile App for Bigger, Bolder Rewards Members. 

    With its fusion of distinctive flavors and bold south-of-the-border spices, the Taco John’s menu offers several signature items, including Meat & Potato Burritos, Stuffed Grilled Tacos, Potato Olés and craveworthy Fried Chicken Tacos. Taco John’s features signature specials like Taco Tuesday and everyday value starting at $1, $2 and $3 on the ValuEST Menu. Download the Taco John’s Mobile App and join Bigger Bolder Rewards for free food and exclusive offers today.

    News and information presented in this release has not been corroborated by WTWH Media LLC.