Industry News | August 6, 2009

The Taco Maker Signs Agreement for NYC Expansion

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The Taco Maker announced it has signed an area-development agreement to develop the New York City/Manhattan metropolitan areas.

The agreement between the Taco Maker and restaurant and real estate developer Juan Nunez is part of an expansive strategy by the Taco Maker to grow the brand globally. At least 40 stores will open over a 10-year period in Manhattan. Of those stores, five to six will be stand-alone restaurants, while the rest will be designed to complement an urban landscape setting.

“This agreement is a critical part of our expansion strategy to grow the Taco Maker into a leading worldwide franchise,” says Carlos Budet, president and CEO of the Taco Maker. “Our goal is for the millions of worldwide visitors who come to NYC to experience the truly unique taste of The Taco Maker…and ultimately take a Taco Maker franchise back to their home town or their own nation.”

The Taco Maker Inc. is the parent company of the Taco Maker restaurant, which is the largest Mexican quick-service restaurant in Puerto Rico. The first store in New York is slated to open within six to nine months on the upper east side of Manhattan.

“I can’t tell you what a thrill it is to be working with the Taco Maker to bring this incredible concept to the Big Apple,” Nunez says. “There’s no question, with the growth potential of the Taco Maker, we have an enormous opportunity to strategically develop the brand and capture a considerable portion of the Mexican [quick-serve] segment in New York.”

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