Industry News | January 17, 2017

Tijuana Flats Introduces Turkey Chorizo, Hangover Burrito

Tijuana Flats, the fast-casual Tex-Mex dining experience with locations in Florida, Georgia, Indiana, North Carolina, South Carolina, and Virginia, announced the addition of a limited-time Turkey Chorizo protein option in all menu items and specialty item, “Hangover Burrito.”

The Turkey Chorizo campaign, also referred to as “Bad Motherstuffer,” is a new twist on the ground turkey promotion that Tijuana Flats conducted in 2016, which proved popular among patrons in search of a leaner protein alternative.

“After receiving overwhelmingly positive feedback from our guests during last year’s ground turkey promotion, we decided to make it an annual event – only this time, we’ve turned up the heat,” says Larry Ryback, CEO of Tijuana Flats.  “We are excited for our guests to enjoy this leaner, healthier option without having to sacrifice any of the bold flavors they love about our restaurant.”

While Turkey Chorizo is available as a protein substitute in any Tijuana Flats entree, the new, tasty option also inspired the restaurant to create a new limited specialty item, the “Hangover Burrito”—a savory burrito stuffed with fried egg, potatoes, cheese, jalapeños and Turkey Chorizo—in honor of its debut.

Turkey Chorizo is available in all Tijuana Flats locations beginning on January 16.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.



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