Tijuana Flats opened its first Richmond, Virginia, location with a splash, as excited residents followed clues from select radio station and social media to locate and bust open one of a dozen giant piñatas that popped up in locations ranging from VCU and the University of Richmond to the Children’s Museum and Lombardy Park. The huge, colorful taco, avocado, and other Tex-Mex piñatas were stuffed with sunglasses, beer cozies, coupons and other treats from the new restaurant located at 4925 W. Broad St. in the Shops of Willow Lawn.
“Richmond is a vibrant and exciting town that’s not afraid of having some fun, making it the perfect place to introduce the famously ‘Flat Outrageous’ attitude that Tijuana Flats is known for,” says Adam Moore, area supervisor. “We are excited for our new home and can’t wait to start serving our always-fresh Tex-Mex to the hungry people of Richmond. We see a lot of future ‘Flatheads’ coming out of this market.”
Through training meals conducted prior to opening, Tijuana Flats has already raised about $1,000 for the Children’s Hospital of Richmond at VCU, which the restaurant has selected as its community partner through its “Just in Queso” foundation. In addition, 20 percent of the sales generated on Saturday, April 21 will be donated to the Children’s Hospital.
The event is the first of several planned for the Richmond area. The new store spans 2,767 square feet and has a seating capacity of 71. During the opening week, Tijuana Flats is promoting its signature specials, Tijuana Tuesdaze (two tacos, chips, and a drink for $5.49) and Throwback Thursdaze (burrito or bowl, chips and a drink for $5.99), which will be available at the Richmond store every week on these days.
In addition to the opening week events, Tijuana Flats is promoting its “Megajuana” menu selections, which include double protein and cheese on burritos, burrito bowls, and dos tacos for an additional $1.50. The restaurant is also celebrating Cinco de Mayo from May 4-6 with $2 tacos and $2 Mexican drafts all weekend.
