Industry News | February 28, 2014

Tijuana Raises $250K to Fight Breast Cancer

The Just in Queso Foundation, Tijuana Flats' non-profit organization, providing aid to individuals, communities, and organizations in need, raised a total of $860,000 in 2013, including $319,066 through its two primary annual campaigns.


The Just in Queso Foundation joined forces with the Breast Cancer Research Foundation to combat breast cancer. JIQ raised more than $250,000 for BCRF by selling pink tacos and hot sauce at all Tijuana Flats restaurants system-wide. Over the last seven years, JIQ has raised $480,127 for breast cancer research with more than half of the funds raised in 2013. “By reaching the milestone of $250,000, JIQ is able to provide funding for a BCRF scientist for one full year,” says JIQ Foundation president, Dede Franklin.


Additionally, since its inception, JIQ has raised more than $2M for the local communities where Tijuana Flats are located and team members have collectively donated over 5,500 hours of volunteer service. Organizations that benefit from funds include Kids Beating Cancer, the Headstart program, our military overseas, and many more. JIQ also provides quarterly grants to local non-profit organizations.


“We are so pleased that we could make such a significant impact on our local communities in 2013 and we look forward to exceeding our fundraising goals in 2014. This wouldn’t be possible without the overwhelming generosity of our guests, staff, friends, and family alike,” Franklin adds.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

Add new comment