Show Me Hospitality LLC is bringing Tim Hortons Cafe & Bake Shop’s premium blend coffee, baked goods, sandwiches, soups, and distinctive donuts to St. Louis, Missouri.

A local area developer, Show Me Hospitality is comprised of seasoned business operators, entrepreneurs, and marketers with extensive experience in the food and beverage industry.

“We were attracted to the Tim Hortons brand for its strong history, vitality, and solid operations. Most importantly, we know St. Louisans will embrace and enjoy its premium coffee and wide variety of great tasting food and beverages,” says Eric Sigurdson, president of Show Me Hospitality. “Bringing this iconic brand to St. Louis has been my goal for a long time.”

Show Me Hospitality plans to open 40 restaurant locations across Greater St. Louis by 2019. Tim Hortons U.S. first announced plans to expand into the St. Louis market in February 2014 as part of its five-year strategic plan.

“We are confident that our partners at Show Me Hospitality will lead the charge and make a strong impact for the brand in this market,” says Mike Meilleur, executive vice president of Tim Hortons U.S. “We look forward to entering and growing in the metro St. Louis market over the coming years.”

“Tim Hortons has a unique brand position, standing for great quality coffee and food at reasonable prices that we are confident St. Louis will welcome,” Sigurdson says.

Show Me Hospitality anticipates the initial Tim Hortons Cafe & Bake Shop restaurants to open in 2015.

“We will open both free standing restaurants with drive thru and kiosks in hospitals, universities, corporate campuses, transportations centers, sporting arenas, and other areas where our breakfast, lunch, dinner, and all-day snacking makes sense,” Sigurdson adds.

Denise Lee Yohn: QSR's Marketing Guru, News