Industry News | March 21, 2012

Tim Hortons is Hoppin' Into Spring

You won't have to hunt for your colored eggs this spring, just head straight to the nearest bakery showcase at any U.S. Tim Hortons Cafe & Bake Shop restaurant.

This year, the bakery cafe chain has created a special Easter Egg Donut in celebration of the spring season.

The egg-shaped, yeast donut—available now through April 8—is dipped in chocolate fondant and accented with pastel-colored icing in honor of the egg-decorating pastime.

"It's always fun to celebrate the holidays with our guests," says Mike Meilleur, senior vice president of U.S. operations.

"The Easter Egg Donut is a new twist on a Tim Hortons classic that will bring out the little kid in all of us."

There is no extra charge for the egg-celent donut, it retails at the everyday price of an individual donut.

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Tim Hortons is one of the largest publicly-traded restaurant chains in North America based on market capitalization.  As of January 1, 2012, Tim Hortons had 714 restaurants in the United States and 4,014 restaurants systemwide. 

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