Industry News | March 7, 2011

UFood Grill Is In the Army Now

UFood Restaurant Group Inc. announced that the Army and Air Force Exchange Service (AAFES) has awarded the company a contract to build and operate two UFood Grill units at Aberdeen Proving Ground (APG) in Maryland. The restaurants are projected to open in May.

Established in 1917, Aberdeen Proving Ground (APG) was founded as a site for material development and testing for the U.S. Army. Employing more than 16,000 civilian, military, and contractor employees, APG's workforce focuses on technical achievements in military intelligence, medical research, engineering, and computer technology. This 72,000-acre site houses 70 tenants with nearly 15 million square feet of space in more than 2,000 buildings.

"We are excited about the opportunity to bring the UFood concept to our men and women in the military, opening a new channel for expansion of our company," says UFood CEO George Naddaff. "We know that our ability to deliver food that is both great tasting and good for you—and served quickly—will be an ideal fit for the demands of the military lifestyle."

UFood Grill is committed to offering consumers nutritious food, with a wide-ranging menu that includes lean burgers, rice bowls, salads, wraps, and smoothies. The company has eight locations in Boston, Dallas, and Cleveland, including airports (Logan Airport, Dallas Ft. Worth International Airport, and Cleveland Hopkins International Airport), urban areas, and Parkland Memorial Hospital in Dallas.

The company recently announced the establishment of a Health & Nutrition Advisory Panel, comprised of current and retired military members, to advise the company as it continues to explore development opportunities on military bases. UFood plans to expand the panel in line with its growth in other trade channels. Among other activities, the volunteer panel will convene bi-annually to review menu development and discuss trends in health, nutrition, and diet, particularly the dietary needs of the military.

Additionally, UFood Grill has been listed by the U.S. Small Business Administration (SBA) on its official Franchise Registry. The Franchise Registry is a compilation of franchise systems that have had their franchise agreement reviewed by the SBA, thereby materially expediting the loan approval process for franchise investors and ensuring a consistent eligibility decision.

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