Industry News | August 17, 2015

Uncle Maddio's Introduces Five New "Foldwiches"

image used with permission.

Pizza lovers who are already fans of Uncle Maddio’s Pizza Joint made-to-order pizza can now extend their affection to the Foldwich, a nontraditional craft sandwich that combines the best features of classic pizza with the convenience of toasted sandwich entrées—while still enjoying the fresh and often unique ingredients for which Uncle Maddio’s is so well known. The five Foldwich menu items are available at all 37 Uncle Maddio’s Pizza Joint restaurants across the U.S. from August 17 through September 30 and will be $8.99 in most markets.

“This isn’t a folded slice of pizza—it’s distinctly different,” says Uncle Maddio’s founder and CEO Matt Andrew. “Uncle Maddio’s guests will see our team build their Foldwich using a layered approach, ensuring the flavors of our fresh ingredients are enhanced through the toasting process, not hidden.”

The new seasonal Foldwich menu includes five international-themed approaches that will likely align with diners’ full range of unique and diverse tastes and preferences: Spicy Italian, Caprese, Mediterranean, Chipotle Turkey, and Backyard BBQ will feature tradition along with unique flavor twists. The Spicy Italian showcases pepperoni, salami, and prosciutto, enhanced with fresh Mozzarella slices, tomato, roasted red pepper, red onions, banana peppers, mixed greens, and Italian dressing. Caprese offers grilled chicken, fresh Mozzarella slices, tomato, arugula, and pesto sauce.

Mediterranean features superbly grilled chicken, goat cheese, artichoke, sundried tomato, portabella, fresh tomatoes, arugula, olive tapenade, and Greek dressing.

Chipotle Turkey combines traditional turkey with melted Pepperjack, bacon, avocado, tomato, and mixed greens, all complemented by chipotle ranch. Backyard BBQ foldwich brings the new selections really close to home, delivering spicy jerk chicken, melted Pepperjack, bacon, red onions, roasted red peppers, tomato, and arugula, all tinged with sweet & spicy BBQ sauce.

All Foldwich selections will be folded into Uncle Maddio’s popular homemade pizza crusts. To complete the fast-casual dining experience, Uncle Maddio’s Pizza Joint also offers a selection of craft beers and wine, as well as Coca-Cola beverages. The restaurant promotes a casual, welcoming atmosphere appropriate across the entire community it serves.

Uncle Maddio’s is unique among most pizza restaurants, with guests interacting with the pizza maker to customize their very own pizza or sandwich or salad with premium ingredients and crust preferences, with the assurance their customized pie or sandwich will be delivered hot to their table in less than eight minutes. Uncle Maddio's offers only premium ingredients and more customization than any other fast-casual pizza restaurants. There are currently 37 Uncle Maddio’s operating in 13 states.

The approach to customizing quality-based pizzas and prompt at-table delivery has allowed Uncle Maddio’s Pizza Joint to rapidly expand across the U.S. Uncle Maddio’s recently opened its first Pittsburg, PA area, restaurant and the company plans to have at least 300 locations in five years, with a focus on maintaining the successful model, food quality, and fast-casual dining experience for which it has become known among diners in communities where it operates.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

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