Industry News | September 8, 2015

Wahlburgers Debut Vegas Location at Bally's

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The Wahlberg family’s famed Wahlburgers is coming to Las Vegas in late 2015 with its restaurant opening at Grand Bazaar Shops at Bally’s Las Vegas. The popular, fast-casual burger restaurant founded by brothers Mark, Donnie, and Paul Wahlberg and subject of A&E Network’s Emmy-nominated reality show, will feature gourmet burgers and specialty drinks. The restaurant will bring yet another first-to-market, unique experience to Las Vegas’ newest outdoor retail shopping attraction.

“The addition of this one-of-a-kind destination restaurant, where visitors and celebrities will mingle together, is a huge win for Grand Bazaar Shops,” said Larry Siegel, chairman of Juno Property Group. “Not only will this Wahlburgers restaurant offer the best burgers and frappes on Las Vegas Boulevard, but it will become a stage for one of the hottest shows on television.”

The new 5,000 square-foot restaurant, bar, and retail store will be right in the middle of all the action adjacent to the newly opened Starbucks. Wahlburgers restaurant will be situated at the tip of the center’s Grand Allée, which highlights a myriad of boutique shops and open-air walkways and will be within steps from the main pedestrian entrance to Bally’s Las Vegas. A retail shop, located on the Strip sidewalk, will open prior to the restaurant and offer branded Wahlburgers merchandise, including T-shirts, key chains, shot glasses, and more.

“The family and I look forward to bringing Wahlburgers to one of the most exciting places on earth: the Las Vegas Strip,” Mark Wahlberg says.

Wahlburgers at Grand Bazaar Shops will share signature characteristics of the flagship location in Hingham, Massachusetts, including a walk-up window serving Wahlburger’s tasty cuisine and specialty cocktails. It will also include a 600-square-foot outdoor patio. The interior will feature stylish décor symbolizing the celebrity brother’s life trajectories from Dorchester, Massachusetts, neighborhood kids to rising chef and international superstars.

Created by executive chef Paul Wahlberg, the chef-inspired menu features an emphasis on fresh, high-quality, yet simple food that highlights some of his family’s favorites. The “Wahlfaves,” include:

Donnie’s choice: BBQ Bacon Burger, available as a turkey or beef burger and described as a “spiced-up weekend barbecue on a bun,” topped with white cheddar cheese, bacon, avocado, fresh jalapeños, and barbecue sauce.

Mark’s choice: Thanksgiving Day, “like Thanksgiving leftovers on a bun,” made with fresh ground seasoned turkey, stuffing, Paul’s orange-cranberry sauce, roasted butternut squash, and mayo.

Paul’s choice: Wahlburger’s signature burger

A nod to Donnie’s new bride, Jenny McCarthy: Jenn’s chicken sandwich, topped with caramelized and crispy onions, lettuce, and “Jenn’s honey-garlic sauce.”

Wahlburgers is well-known for its dessert selections, most notably its frappes, made with farm fresh milk, and Nona’s homemade ice cream, available in several flavors including chocolate mint, mocha, and chocolate strawberry. A children’s menu and hot dogs with several toppings are also available.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

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