Industry News | January 3, 2018

Wendy’s Expands 4 for $4 Menu; Ups Choices to 8 Entrées

Wendy's is expanding its 4 for $4 menu.
Wendy's
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Wendy’s rings in the New Year with an expanded 4 for $4 menu. Guests can now choose from eight different quality entrées, including menu items served with premium chicken, oven-baked Applewood Smoked Bacon, and of course, fresh never frozen beef.

While other value meals may give customers a handful of side items, Wendy’s 4 for $4 offers eight great-tasting entrées. Pair an entrée with nuggets, fries and a drink and you’ve got yourself a meal deal that can’t be found anywhere else. 

“We invented the 4 for $4 to give our customers the best meal in America for $4, and the response has been amazing,” says Kurt Kane, Wendy’s chief concept and marketing officer. “Now we’re taking things to an even higher level by expanding on variety with eight different choices. With all of those options, plus nuggets, fries and a drink, guests get a full meal made from ingredients that match our commitment to quality. There’s no reason to go anyplace else.”

Offering a variety of fan favorites, the expanded 4 for $4 features the Double Stack, Crispy Chicken Sandwich, Grilled Go-Wrap, Jr. Bacon Cheeseburger, Crispy Chicken BLT, Jr. Cheeseburger, Spicy Go-Wrap, or a Jr. Cheeseburger Deluxe.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.