Wetzel’s Pretzels, the innovator in the fresh-baked pretzel category, announced highlights and financial results for its fiscal year ending December 27, 2015, along with its outlook for fiscal year 2016. With a variety of multiunit agreements in place and the opening of the company’s first Manhattan location, Wetzel’s Pretzels will push its domestic store count past 300 by end the end of 2016.
“Wetzel’s Pretzels continues to be a leading player in the quick service restaurant category thanks to our focus on franchise profitability, securing of great real estate and creation of fresh products which our guests love,” says Bill Phelps, cofounder and CEO of Wetzel’s Pretzels. “We’re looking forward to building on the success of 2015 and continuing to provide the best-tasting fresh pretzels to guests across the country.”
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