Industry News | June 3, 2015

Whataburger Shortens Breakfast Hours Due to Avian Flu

image used with permission.

Whataburger is informing its loyal customers it will limit the hours in which it will serve breakfast due to a national egg shortage. Starting today, June 1, 2015, all Whataburger restaurants will serve breakfast items from 5 a.m. to 9 a.m. on weekdays and from 5 a.m. to 11 a.m. on weekends so the restaurants can concentrate the limited supply during peak breakfast hours, while supplies last

While the supply team continues to work diligently to source more eggs, Whataburger feels a limited time period to serve its breakfast dishes is a better alternative to stop serving them altogether.

Whataburger is working closely with its egg suppliers to do everything in its power to replenish its egg supply as soon as possible. It’s important to know this is a supply issue and not a health safety issue. The company apologizes for the inconvenience this may cause some customers and hopes to return to normal breakfast operations soon.

Whataburger also issued the following statement:

We’re just as bummed as our customers about having to temporarily change our breakfast hours, due to the national egg shortage caused by an avian flu outbreak. Beyond serving eggs on their own, many of our breakfast items like Pancakes, Honey Butter sauce, and Cinnamon Rolls are made with eggs. For this reason, we had to limit the hours of the entire breakfast menu to our peak times, in order to supply our 770-plus individual locations across 10 states.

 We don’t know why other restaurants haven’t been affected by this shortage yet, but it sure has affected us. Our primary egg supplier was one of the hardest hit by this shortage. The change back to our regular breakfast menu and hours will happen gradually as we replenish our supply; we will be sure to keep you informed.

 We’re a company that strongly believes in tradition and the last thing we would want to do is disrupt our customers’ routines unless absolutely necessary. Again, we apologize for any inconvenience.  

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

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