“It's a tough economy,” says Jamie Richardson, director of marketing for White Castle. “We want to provide our customers independence from high taxes by rewarding their loyalty during these hard economic times. It's what they crave.”
To help take a bite out of the rising costs of dining out, White Castle will pay the 6 percent sales tax on every item purchased at all White Castle restaurants in the city of Detroit. “We know of no other fast-food chain that has ever done this, and we think it's especially important with talk these days of new taxes on restaurant meals,” adds Richardson.
Red, white, and blue banners will fly high at the White Castle at 6364 Woodward between Webb Street and W. Grand Blvd., at the press briefing, Tuesday, June 14th at 10 a.m. White Castle customers purchasing sliders or other products will be available to share their opinion on the tax break.
The five times weekly e-newsletter that keeps you up-to-date on the latest industry news and additions to this website.