White Castle is honoring the creation of the burger during the month of May for National Hamburger Month with special promotions and events.
"This National Hamburger Month celebration is extra special because it is also our 90th birthday year," says Jamie Richardson, vice president of corporate relations. "Starting National Hamburger Month is just one of many firsts White Castle has initiated over the past 90 years."
This year, White Castle will kick off the celebrations with an Ingram family pilgrimage back to where it all started in Wichita, Kansas. On May 19, White Castle will partner with Dillons grocery stores to bring the hot, fresh, steam-grilled-on-a-bed-of-onions Original Sliders to the Wichita community and pay tribute to the first restaurant location.
Other White Castle National Hamburger Month festivities will include:
White Castle will give thanks again this year to famous celebrities, media personalities, and other pop culture Cravers with "Sealed with a Crave" (S.W.A.C.) gift cases filled with White Castle merchandise and products.
A film crew will be capturing most of the events as part of a documentary being filmed about White Castle titled, "White Castle—What America Craves." The film is slated for release in spring of 2012.
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