Wienerschnitzel knows how to celebrate the holidays and 2018 is no different. The restaurant is reprising one of its most popular annual traditions with the return of its chili cheese beef tamales.

The world’s largest hot dog chain will serve its classic shredded beef tamales topped with its chili and cheese beginning October 30 through the end of the year at participating restaurants nationwide.

“Wienerschnitzel’s spin on traditional tamales adds our world-famous chili and cheese to make them uniquely ours,” says JR Galardi, Wienerschnitzel’s president. “Many of our fans consider them the unofficial start to the holiday season.”

Wienerschnitzel’s limited-time tamales are perfect for any family meal, holiday party, office lunch or pre- or post-shopping snack break. In the spirit of the season, there is no limit per order.

Wienerschnitzel will support the offering with a multimedia marketing campaign including original 30-, 15- and 10-second TV commercials created by Amusement Park of Santa Ana, Calif. The ads will air in both English and Spanish.

Fast Casual, Menu Innovations, News, Wienerschnitzel