Chili-lovers nationwide now have a whole new way to enjoy their favorite chili dogs, chili fries and chili burgers—right in the comfort of their own home. And just in time for the holidays.
Wienerschnitzel, the “World’s Largest Hot Dog Chain” and home of America’s favorite chili dog, is now selling its world-famous Chili Sauce in convenient shelf-stable cans. The 15-ounce single cans retail for $5 each and are available online at Wienerschnitzel’s website. With only a few clicks, chili fans not able to visit one of the 340 Wienerschnitzel stores across 11 states can now enjoy the chili that helped make this American restaurant famous.
Before introducing the new canned chili, Wienerschnitzel conducted extensive surveys, which indicated a high at-home demand for its chili. The research indicated customer preference for topping the chili on anything from hot dogs and burgers to nachos, and using it as dip for French fries and chips.
Wienerschnitzel expects its online distribution to be well-received since more than125 million Americans consumed chili (canned/ready-made) in 2017, and demand for canned chili is on the rise according to Statista based on the U.S. Census data and Simmons National Consumer Survey (NHCS).
“There are fans of our famous chili across the country – and even worldwide – but in the past, we’ve been limited by the reach of our 340 restaurant locations,” says Doug Koegeboehn, chief marketing officer at Wienerschnitzel. “We’re excited to make our secret recipe chili available online and meet the huge nationwide demand. With the holidays right around the corner it makes for the perfect stocking stuffer for that chili lover in your life.”
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