Wow Bao Partners with Impossible Foods to Launch the Impossible Bao

    Industry News | July 30, 2019

    As part of its commitment to the guest experience and expanding its offerings to fit a variety of culinary trends, dietary needs and preferences, Wow Bao is partnering up with Impossible Foods to create the meatless bao bun, with the vegetarian option hitting stores August 5.

    The zero-cholesterol Spicy Mongolian meatless bao is crafted with Impossible’s plant-based “beef” protein with flavors of red chili, garlic, and ginger. The meatless Spicy Mongolian will also be available as an option for their rice and noodle bowls as well. 

    Wow Bao specializes in the brand’s iconic bao—steamed hot Asian buns with a variety of savory and sweet fillings, including: Teriyaki Chicken, BBQ Berkshire Pork, Hunan Spicy Steak, Spicy Kung Pao Chicken, Orange Chicken, Thai Curry Chicken, Whole Wheat Vegetable, Coconut Custard, and Chocolate. Wow Bao’s steamed bao feature a cloudlike consistency and offer a variety of options that are under 200 calories.

    Wow Bao is a Chicago-born quick serve concept featuring fast-casual Asian cuisine with steamed bao (a popular portable snack served throughout Asia) at the forefront. The concept has revolutionized the way diners interact with restaurants by incorporating innovative technology, including self-ordering kiosks and animated personalized cubbies in several locations. Wow Bao is an 11-unit fast-casual independently operated chain, affiliated with Chicago-based multi-concept group Lettuce Entertain You Enterprises, boasting eight locations in Chicago (one at O’Hare International Airport).

    News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.