It also appears curbside pickup may not be going anywhere once restrictions are lifted, as 39 percent of Americans said they are somewhat or very likely to use the service at a fast-food restaurant even after any pandemic-related restrictions are lifted. Roughly the same number (37 percent) said so of using the service for non-fast-food restaurants.
When picking a fast-food restaurant to order from (not necessarily to dine-in), nearly half (46 percent) of Americans say a drive-thru is one of the most important services to look for. Nearly a quarter (23 percent) also chose touchless/contactless service, 21 percent chose delivery and 20 percent chose vehicle window service.
In all, it appears many are keen to take seat at their favorite restaurant, but the practices put in place as a result of COVID-19 and related social distancing rules may reach far into the future.
Methodology: Total sample size was 1,226 adults. Fieldwork was undertaken between May 22 and 26, 2020. The survey was carried out online. The figures have been weighted and are representative of all US adults.
Ted Marzilli is CEO of YouGov Direct, and previously led YouGov's Data Product's division. Prior to joining YouGov, Marzilli was Senior Vice President, Corporate Development at The Nielsen Company where he developed global strategy and launched innovative services related to loyalty marketing, in-store media and the financial services industry.