Quaker Steak & Lube Starts Its Engines: With a unique concept and dedicated franchise support, this brand drives national growth

When you have cars suspended from the ceiling of your restaurant—it’s impossible to not have fun. This lively, family-friendly atmosphere and menu of craveable dishes make Quaker Steak & Lube® a truly unique brand with an almost cult-like following. Appealing to ages from two to 102, fans have been known to drive for hours just to step foot in the brand’s locations. But that’s about to change because Quaker Steak & Lube is franchising into new markets across the nation, making the chain more easily accessible to its guests.

Acquired by TravelCenters of America in 2016, this chain is poised for monumental growth. With the purchasing power of a Fortune 500 company and the on-hand franchisee support of a smaller brand, Quaker Steak & Lube offers an exciting and lucrative opportunity to restaurant operators who are looking to expand their portfolios. 

“One of the exciting elements for our franchisees is that we offer multiple streams of revenue under one roof,” says Zeb Hastings, vice president of franchise development for the brand. “We offer three strong dining dayparts and multiple bars, plus we have pickup windows, retail, catering, and events.”

Events and support of the local communities surrounding the restaurants are central to the brands DNA. From bike nights and cruise-ins to family gatherings—each restaurant creates a unique “fest-aurant” environment for  guests to participate and have fun. 

In addition to earning potential from the revenue streams, Quaker Steak & Lube offers what Hastings calls “A-to-Z” support. This supports includes brand training, site selection assistance, local store marketing, building design and construction help, and on-site trainers for each grand opening.

“We also offer ongoing support in what we call ‘tune ups,’ which is when we work with franchisees all the way though the life of the franchise to make sure they are finding additional revenue and success,” Hastings says.

Last but never least, Quaker Steak & Lube has won hundreds of awards on both a national and local level for its menu in both the food and beverage categories. It offers a well-crafted, varied menu with choices for everyone and holds the title “Best Wings USA.”

Quaker Steak & Lube is looking for franchisees with sufficient capital and operations backgrounds who are interested in opening new restaurants and developing new territories. 

“We look for people passionate about serving guests, who have high integrity, and treat the people and the communities they serve right, and so we want to make sure our values are the same,” Hastings says. “Franchisees must have a passion for high guest satisfaction.”

As a growing brand, Quaker Steak & Lube has many great territories still available for expansion and offers unparalleled support and active management. 

“It’s a very unique, differentiated brand,” Hastings says. “It’s exciting, and we have a great, varied menu led by our corporate chef who is committed to staying ahead of the trends.”

For more information about franchising opportunities with Quaker Steak & Lube, visit www.TheLube.com