The QSR 50 Snack Segment

    The top snack brands in quick service.
    Special Report | August 2015

    The evolution of the limited-service restaurant industry continued in 2014, as traditional powerhouses faltered while fast casuals and other rising concepts asserted themselves as forces to be reckoned with. For the first time in the history of the QSR 50, a fast casual entered the top 10, as Panera Bread leapfrogged KFC to land a spot in the industry elite. Meanwhile, Subway ceded the No. 2 spot to Starbucks after an $800 million sales tumble, Chick-fil-A grew by $700 million to become larger than every pizza brand in the country, and Wingstop claimed the biggest jump of the year, with an 11-spot leap.

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    Rank QSR 50 Rank Company/Chain Name 2014 U.S. Systemwide Sales (millions) 2014 U.S. Average Sales per Unit (thousands) Number of Franchised Units in 2014 Number of Company Units in 2014 Total Units in 2014 Total Change in Units from 2013
    1 2 Starbucks* $12,688.9 $1,048.1 4,769 7,338 12,107 650
    2 7 Dunkin' Donuts* $7,175.0 $911.0 8,047 35 8,082 405
    3 17 Dairy Queen $3,210.0 $1,268.1 4,510 2 4,512 -18
    4 36 Krispy Kreme*<sup>3</sup> $659.6 $2,480.0 167 111 278 24
    5 39 Tim Hortons* $636.5 $1,143.0 881 3 884 25
    6 46 Baskin-Robbins* $544.0 $220.0 2,478 6 2,484 17
    7 48 Jamba Juice* $512.7 $684.0 543 263 806 3
    *Includes figures estimated by Technomic Inc. 3 Sales include wholesale revenue